Nokia Study on Mobile Interaction and Carrying Styles

Nokia’s Jan Chipchase has provided a Nokia study on mobile interaction and carrying styles. Ever wonder where a man carries his phone versus a woman? The most telling stat from the report is that 30% of pocket carriers and 50% of handbag carriers sometimes or always miss incoming calls. Here are some other interesting points from the report:

55% of men carry their phones in their trousers
56% of women carry their phones in their handbag
10% of men in Los Angeles carry their mobile on their belt (I am not a fan of the toolbelt look)
31% of men in Mumbai carry their mobile in their chest shirt pocket
20% of men in Tokyo carry their mobile in their bag
80% of women in Milan carry their mobile in their bag
8% of people in Los Angeles use protective cases for their phones

If you are interested, I always carry my Samsung Ace in my pants pocket - never in my bag because I don’t want it to get scratched as it shuffles around in the bag. It’s also easier to grab when that major acquisition email comes in. Where do you carry your mobile?